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LinkedIn with Louise

Apr 15, 2020

Your Social Selling Index – what is this, and how is it measured?

Your Social Selling Index (SSI) measures how effective you are at establishing your professional brand, finding the right people, engaging with insights, and building relationships. It is updated daily.

The SSI is a measurement taken by LinkedIn.

You can access it at and log in to your own account.

The SSI is a number marked out of 100 and is broken down into four sections.

Establishing your personal brand

Find the right people

Engage with Insights

Build relationships

I would love to hear what your SSI is. When we ran my LinkedIn 5 Day Challenge recently, every member measured their SSI at the start of the week, and again at the end. While most people raised they SSI by one or two points, a few raised theirs by almost 10 points.

If you would like to know more about increasing your reach and growing your business on LinkedIn, why not book a discovery call with me today.